Influenstar is a new West Midlands-based jeweller that champions sustainable but stylish jewellery

Influenstar Influenstar is a new West Midlands- based jeweller that champions sustainable but stylish jewellery. Each piece is made using recycled sterling silver which is then plated with gold – meaning each piece has had a previous life. Founded by Ruth Morris amidst the pandemic, the ethical brand sells a range of earrings, necklaces, pendants, bracelets and rings that are shipped in eco-friendly packaging.

“It was extremely important to me from the get-go that we’d be able to provide our customers with guilt-free, quality products that don’t compromise style or sustainability,” says founder Ruth. “Whilst many brands are introducing ‘conscious’ or ‘sustainable’ lines or ranges of products, my vision with Influenstar is to ensure that our entire inventory only consisted of jewellery pieces that utilise recycled materials and eco-friendly packaging. This way, we’re doing as much as possible to offer our customers a more sustainable option than fast fashion and helping to educate them on consumer responsibility.”

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