How to find the perfect florist

Wedding flowers Q – My wife-to-be and I are looking for a florist, but there are so many to choose from, and we’re feeling a little overwhelmed. What do you suggest?

"Before you begin your search, set a budget and decide are your flowers going to be a major part of your day or a finishing touch? Be realistic about what you want to spend and scale your plans accordingly. Here are some of my top tips:

"If you loved your friend’s wedding flowers, ask who did them. 

"Google local florists and see what images and websites you’re drawn to. Think of keywords that describe the style you want, such as wildflower wedding, English country and modern wedding flowers.

"Do an image search for florists in your area and explore those which appeal to you most.

"When contacting suppliers, think do they sound friendly, helpful and interested? Remember that weddings have a long lead time, and you may be working together for months/years, so it’s important that you get on. Do they understand the style you have in mind? Is it something they do a lot?

"Do you just want lovely flowers or to have a say in every detail? Your own feelings about this may effect who would suit you best! Does your chosen florist understand how much involvement you want to have?"

Carole Patilla

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